Discover the story of Cosmetic Media Group, meet founder Lucy Hilson and access the dedicated media desk for journalists.
Explore our storyIntegrated communications, positioning and content for the people and brands shaping modern aesthetics.
View all servicesThe established specialist PR agency behind more than a decade of recognised work across medical aesthetics, beauty and wellness.
Cosmetic Media Group is the umbrella brand. Cosmetic PR remains its flagship communications agency — combining deep sector knowledge, long-standing media relationships and bespoke strategy to build trusted reputations.
Cosmetic PR is a boutique, full-service public relations agency specialising in medical aesthetics, beauty and wellness. Its sector knowledge supports campaigns that do more than generate coverage — helping clients strengthen credibility, visibility and commercial positioning.
Long-standing relationships with consumer, trade, beauty and business media enable the agency to connect the right experts and stories with the publications and platforms that matter. That heritage now sits within the wider Cosmetic Media Group ecosystem, giving clients access to a broader mix of editorial, personal branding, content, education, podcasts, events and industry platforms.
Start a PR conversationMedia relations, expert positioning, editorial opportunities, press launches, awards and long-term reputation strategy.
Audience communications, email marketing and digital activity designed to keep clients informed and engaged.
Written and creative content, newsletters, brand materials and campaign assets aligned to wider communications objectives.
Strategic support for businesses and products developing their identity, positioning and route to market.
Launches, press events and industry experiences managed from concept and guest strategy through to activation.
Social strategy, consultancy, management and content designed to build a connected public profile.
Cosmetic PR built Dr Nina's media credibility through quality national coverage before securing the television opportunity that had been a central campaign objective.
Long-term PR and social support secured coverage across leading fashion, beauty, newspaper and lifestyle titles alongside Channel 5 and MTV exposure.
National and trade press, award wins, influencer partnerships, events and wider marketing support helped raise awareness of InMode and its treatment technologies.
Highlights professionalism, kindness and the team's ability to deliver meaningful press and television opportunities.
Credits the team's specialist cosmetic-industry understanding, media connections and consistent delivery against profile-building goals.
Describes Cosmetic PR as proactive, creative and willing to go beyond the expected to make a measurable difference to the business.
Cosmetic PR connects expert stories with the consumer, beauty, trade, lifestyle and broadcast platforms that shape visibility and trust.
Cosmetic PR was founded in 2015 by Lucy Hilson with a clear goal: to help aesthetics businesses reach their potential through media awareness and meaningful business support. The agency has stayed deliberately specialist, focusing on medical aesthetics, beauty and wellness rather than trying to be everything to everyone.
That sector focus shapes the way the team works. Cosmetic PR combines media relations with an understanding of how clinics, practitioners, products and aesthetic brands actually grow — supporting clients with PR strategy, awards, events, content, digital communications and wider brand development.
Lucy’s experience also extends beyond publicity into business development and consultancy, including support around product and skincare development, industry speaking opportunities and brand growth. Cosmetic PR now works internationally across the UK and Dubai, bringing that specialist knowledge to clients in both markets.
